<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Merivirta Digital: Shopify blog</title><link>https://jeremerivirta.com/en/blog/</link><description>Practical Shopify guides from Merivirta Digital: themes, store speed, selling internationally and fixes for the problems merchants run into every day.</description><language>en</language><item><title>Shopify product images: how to make images that sell without slowing your store</title><link>https://jeremerivirta.com/en/blog/shopify-product-images-that-sell/</link><guid>https://jeremerivirta.com/en/blog/shopify-product-images-that-sell/</guid><pubDate>Thu, 12 Nov 2026 00:00:00 GMT</pubDate><description>Size, aspect ratio, framing, alt text, variant images and Google Shopping and Meta feeds. Shopify’s and Google’s guidance, plus a ready checklist for product images.</description></item><item><title>Meet Virta: an AI assistant that doesn’t pretend</title><link>https://jeremerivirta.com/en/blog/meet-virta/</link><guid>https://jeremerivirta.com/en/blog/meet-virta/</guid><pubDate>Wed, 11 Nov 2026 00:00:00 GMT</pubDate><description>Why we built our AI assistant Virta, how it gathers the basics before an expert replies, how we teach it, and what the AI Act and GDPR mean for it in practice.</description></item><item><title>Get your Shopify store found in ChatGPT and Google’s AI search</title><link>https://jeremerivirta.com/en/blog/get-found-in-ai-search-shopify/</link><guid>https://jeremerivirta.com/en/blog/get-found-in-ai-search-shopify/</guid><pubDate>Mon, 09 Nov 2026 00:00:00 GMT</pubDate><description>How AI assistants pick products, and what a Shopify store can do now: product data, structured data, FAQs, collections, llms.txt and Shopify Catalog.</description></item><item><title>Black Friday on Shopify: the checklist before your sale</title><link>https://jeremerivirta.com/en/blog/shopify-black-friday-checklist/</link><guid>https://jeremerivirta.com/en/blog/shopify-black-friday-checklist/</guid><pubDate>Sat, 07 Nov 2026 00:00:00 GMT</pubDate><description>Get your Shopify store ready for Black Friday: discounts and combinations, the EU 30-day lowest price, inventory, delivery times, checkout and abandoned carts.</description></item><item><title>Vorssa Ink theme redesign: a new look and a 69% lighter store</title><link>https://jeremerivirta.com/en/blog/vorssa-ink-theme-redesign/</link><guid>https://jeremerivirta.com/en/blog/vorssa-ink-theme-redesign/</guid><pubDate>Tue, 03 Nov 2026 00:00:00 GMT</pubDate><description>Jewellery store Vorssa Ink got a new Shopify theme and menus with images. The clean-up cut theme errors from 131 to 0 and made the home page 69% lighter.</description></item><item><title>Why is my Shopify store slow? How to find the cause and fix it</title><link>https://jeremerivirta.com/en/blog/speed-up-your-shopify-store/</link><guid>https://jeremerivirta.com/en/blog/speed-up-your-shopify-store/</guid><pubDate>Sat, 31 Oct 2026 00:00:00 GMT</pubDate><description>See how fast your Shopify store really is, find what slows it down (apps, large images, add-ons, fonts) and fix it safely, without breaking your live store.</description></item><item><title>Stop editing your live Shopify theme: dev and live themes with GitHub</title><link>https://jeremerivirta.com/en/blog/stop-editing-your-live-shopify-theme/</link><guid>https://jeremerivirta.com/en/blog/stop-editing-your-live-shopify-theme/</guid><pubDate>Wed, 28 Oct 2026 00:00:00 GMT</pubDate><description>How professional Shopify theme development works: a live theme and a preview theme connected to GitHub, every change checked before customers see it, and nothing lost when you update.</description></item></channel></rss>